Vous ne savez pas comment augmenter vos ventes ? Nous avons quelque chose qui vous fera dire "Eurêka !". Lisez la suite pour apprendre comment vendre des produits sur Heureka et transformer les chasseurs de bonnes affaires en clients fidèles.
Heureka Group possède neuf sites populaires de comparaison de prix, dont le hongrois Arukereso, le roumain Compari, le bulgare Pazaruvaj et le slovène Ceneje.
Le principal portail de shopping en ligne de Heureka Group est simplement appelé Heureka. Il existe en deux versions – Heureka.cz et Heureka.sk, qui fonctionnent respectivement en République tchèque et en Slovaquie. Heureka combine les fonctionnalités d'une plateforme de comparaison de prix et d'une marketplace, permettant aux acheteurs de comparer les produits et de les acheter directement sur le portail.
Lorsque les visiteurs souhaitent acheter chez vous, ils cliquent simplement sur le bouton "Vers la boutique", et vous ne payez rien pour cela. Cependant, votre portée est assez limitée. En effet, vos offres ne seront visibles que lors de l\'utilisation de la recherche en texte intégral, le plus souvent en bas des résultats.
Si vous passez au mode PPC, Heureka créera des pages distinctes pour vos articles. Désormais, les utilisateurs peuvent faire bien plus que simplement se rendre dans votre boutique en ligne : ils peuvent consulter les détails de votre produit, lire ses avis, suivre son prix et l\'ajouter à leurs favoris. Heureka inclura également vos produits dans son catalogue catégorisé, facilitant ainsi leur découverte et leur comparaison avec des produits similaires.
Le terme "PPC" signifie "paiement par clic" et explique le principe de ce mode. Contrairement au mode Gratuit, vous devez maintenant payer chaque fois que quelqu\'un accède à votre boutique via le bouton "Vers la boutique". Mais en échange, Heureka affichera vos produits plus haut dans les listes. De plus, vous pouvez les placer au-dessus des concurrents sur les pages produits, même si leurs offres sont moins chères.
Heureka utilise un système d\'enchères pour déterminer l\'ordre des offres affichées. La plateforme a des tarifs de base par clic qui dépendent du prix de votre produit, de sa catégorie et de la concurrence. Mais vous pouvez payer plus pour obtenir de meilleures positions.
Heureka est un partenaire Premium certifié du programme Google Comparison Shopping Service (CSS). Si vous utilisez Google Shopping Ads, vous pouvez gérer vos campagnes avec Heureka et bénéficier d'une réduction de 20 % sur vos coûts par clic.
Les plateformes tchèque et slovaque réunies attirent plus de 5,8 millions de visiteurs uniques chaque mois. En plus, Heureka affiche également vos produits sur ses sites satellites, augmentant ainsi encore ce nombre déjà énorme de clients potentiels.
Chaque boutique en ligne vendant sur Heureka peut utiliser son service gratuit de suivi des conversions. Avec lui, vous pouvez facilement découvrir quelles catégories et quels produits vous rapportent le plus de bénéfices, ainsi que les domaines où vous pouvez attirer encore plus de clients.
Grâce au service gratuit Verified by Customers, vous pouvez collecter des avis de ceux qui ont réellement acheté chez vous. Et si vous avez suffisamment de retours positifs, vous recevrez un certificat spécial comme preuve de votre excellente réputation.
Les vendeurs qui rejoignent et vendent sur Heureka Marketplace offrent aux acheteurs la possibilité d'acheter leurs articles directement sur la plateforme, sans passer par le site web de la boutique. Ces vendeurs augmentent également leur chiffre d'affaires d'environ 28 % en moyenne.
Vous pouvez participer à l'enchère Heureka Bidding et figurer parmi les quatre boutiques recommandées sur une page produit, quel que soit le prix de votre offre. Vous serez à l'endroit le plus visible, où jusqu'à 44 % de tous les clics vers les boutiques en ligne sont générés.
Les flux produits sont le seul moyen de référencer vos produits sur Heureka. Bien sûr, vous pouvez d'abord vous inscrire sur la plateforme, tout configurer, et seulement ensuite connecter le flux, mais nous ne recommandons pas cette approche. Si vous préparez un flux à l'avance et le téléchargez directement lors de l'inscription, vous commencerez à vendre vos produits sur Heureka beaucoup plus rapidement.
Cependant, créer un flux à partir de zéro n'est pas aussi simple qu'il y paraît. Vous devrez étudier des exigences détaillées, penser à une disponibilité 24/7 via HTTPS, surveiller les erreurs et les incohérences qui pourraient s'infiltrer dans le flux… Cela semble intimidant ? Utilisez simplement notre logiciel de flux produits et oubliez tous ces tracas.
Avec Mulwi, vous aurez un flux prêt à l'emploi en quelques clics. Vous n'aurez qu'à faire correspondre les informations de votre boutique aux attributs de notre modèle de flux Shopify pour Heureka. Mulwi s'occupera du reste, y compris de l'hébergement. Vous recevrez ainsi un lien de fichier que vous n'aurez qu'à fournir à Heureka plus tard.
Prêt pour une gestion simplifiée des flux avec Mulwi ? Rendez-vous sur la boutique d'applications Shopify pour l'obtenir.
Heureka a des exigences légèrement différentes pour le flux tchèque et le flux slovaque. Mais si vous créez un flux avec Mulwi, vous pouvez facilement obtenir un fichier parfait pour les deux plateformes régionales grâce à la fonction de traduction et à la prise en charge de Shopify Markets.
Parfait, vous avez un flux et son URL. Si vous visez à la fois Heureka.cz et Heureka.sk, vous devriez avoir deux flux distincts, chacun avec sa propre URL. Vous êtes maintenant prêt à vendre sur Heureka.
Rejoindre Heureka est aussi simple que de remplir quelques formulaires. Vous devrez d'abord créer un compte utilisateur sur l'une des versions régionales de Heureka. Vous pourrez ensuite utiliser ce même compte pour vous connecter aux deux sites.
Ensuite, vous enregistrerez votre boutique en ligne. Ce processus est tout aussi simple : vous fournissez à Heureka quelques informations commerciales de base et l'URL du flux que vous avez obtenu précédemment. Cependant, si vous souhaitez vendre des produits à la fois sur Heureka.cz et Heureka.sk, vous devez configurer des boutiques sur chaque plateforme séparément.
L'équipe de Heureka examine manuellement toutes les demandes pour les nouvelles boutiques. S'il n'y a pas de problèmes, vous obtiendrez une approbation dans un délai de deux jours ouvrables.
Mulwi sait ce que Heureka désire et vous aidera à créer un flux qu'il adorera. Notre modèle Heureka inclut déjà toutes les informations nécessaires et peut devenir un flux attractif en quelques clics. Vous pouvez également personnaliser ce modèle par défaut et y ajouter une touche de charme propre à votre marque. Et avec les vastes fonctionnalités de Mulwi, comme la traduction, le mappage des catégories et la prise en charge de Shopify Markets, vous obtiendrez facilement deux flux tout aussi performants pour les sites tchèque et slovaque.
Avec Mulwi, vos flux produits seront le prochain grand succès sur Heureka.
Great app! It does exactly what it's supposed to do, and the customer support is really helpful and quick! I highly recommend it to everyone!
Beewise
Netherlands
The tool provides a good overview and is simple and intuitive to use. I needed help creating a specific feed for a collaborator. I got support right away, have been followed up and they have even delivered an improved feed. I have received better support than expected! I recommend this app!
Maxstore.no
Norway
Great app, great support by the team.
Do not hesitate to use it if you need Xml export like us.
Works perfectly!
Thank you Mulwi.
Petopy Shop
Turkey
Very helpful customer service and good productfeeds! Would recommend the app for your webshops if you are looking for one
Olivia & Kate
Netherlands
Amazing App! Even more important than all the great app features is the support behind it. Andrii is super helpful & fast in case you experience any issues. You get a true 5 star support!
Shishi Chérie
Germany
Overall, the experience with Mulwi has been extremely positive. Creating and managing feeds can be quite stressful at times, but Mulwi has made the experience so simple and easy. They created a custom feed to suit my needs which was great! I highly recommend them!
PetPost
Australia
Supporto davvero eccellente, hanno subito capito e risolto il mio problema. Davvero un ottimo modulo per shopify.
Ciabalù
Italy
Sehr guter Service. Support schreibt sehr schnell zurück und alle Funktionen sind vorhanden die man sich nur wünschen kann! (Very good service. Support writes back very quickly and all functions are available that you could only wish for!)
Hypeone
Germany
A very sophisticated feed app and the back end personal support from the team has been incredible. I am not an automatic review writer, but this company deserves 10 stars. Thanks, guys, for all you fast uncomplicated and accurate execution of challenging integrations and feeds which we now have in place and are fully functional. Highly recommended!
K and L Wines
United Kingdom
Very complex and easy-to-use app. If you don't have the technical skills, fast and helpful support (Andrii) is always on. Definitely recommended
Furnhouse ApS
Denmark
Fast service responce, great app.
I use this app for a dynamic xml feed for a affiliate marketing.
Beauty Outlet
United Kingdom
Great Support with Fast Response. The app is working very good. I also like the app because you can generate many feeds.
Pandera
Romania
Very useful to communicate with live links to Facebook Shop, Price Comparison and affiliate network. Great customer support too. Thanks for all your help Andrii.
Meaco (U.K.) Limited
United Kingdom
Great shopping feed app but the outstanding selling point of this developer is the excellent support provided. Always quick with replies and adjustments to feeds if need be.
Looptop.se
Sweden
The support received from Andrii was worth the subscription alone! The app was suggested to create Product feeds and we were able to setup and configure feeds quickly with some complex requirements for 2 of the 3 feeds. I reached out to get some support and Andrii went above and beyond to assist me in understanding my requirements and work with me to configure the additional feeds. Great app and even better support.
OMNES
United Kingdom
Very handy plugin, we have too many SKU, this plugin saves a lot of time. We are also very satisfied with the feedback received about the product feed suggestions from the Mulwi Team, the response is very fast very helpful, thanks.
Akkogear.eu
Hong Kong SAR
great services, saved me lots of time with google shopping ads , great customer service as well; thank you
Parfumfrance.com
France
This is the best shopping feed app by far. Especially if you want to send Google Shopping the best possible feed. The app can do anything you may need in order to optimize your feed for best results on Google Ads. Also, it's not limited just to Google Shopping. You can also use it for many other platforms such as Bing Ads & Facebook.
City Jeans
USA
Decent feed provider. The support is what makes the difference, Andrii helped me out from start to finish setting up a second currency GMC feed. Very professional.
Ottoman Hands
United Kingdom
I was very happy with the support I received setting up our product feed on AWIN.
Andrii was extremely helpful and solved the problem ensuring that our feed is now 100% correct.
Model Secrets
United Kingdom
I needed an XML that was not in their systems, as I had a need for an XML for an unknown infrastructure. Unlike other applications, they immediately entered the live chat and deciphered the language of my XML within about 5 minutes, then delivered my new XML to me. We are truly working with a successful team in this job. I'm very thankful to Mulwi and their team.
cadde374
Turkey
WOW AMAZING! ANDRII AND I WERE TRYING A CSV TO UPLOAD ON REDDIT! BUT HE WAS THERE TO FIX MY PROBLEM FOR HOURS! BEST SUPPORT EVER 5/5 STARS DONT GO ANYWHERE COME HERE! BEST FEEDS FOR HELPING
InnoviTechie
Greece
The customer service was amazing and solved my issue right away; I love it when I can discuss and solve problems in the live chat rather than exchanging numerous emails. thank you again!
Time Resistance
Lithuania
I needed some help with the setup regarding the filters. Andrii quickly advised and helped me via chat support. So far I'm super happy with everything.
Chef Bruni
Slovenia
Really great app with amazing support. I've set the app up to run an Awin feed, when I asked some more technical questions about Google Merchant I not only got a speedy reply, but the two things I asked about were done. Recommended!
FINDRA Clothing
United Kingdom
Great support from Alexei who worked hard to get everything to work for us. We have a quite complex setup with a Shopify Markets store but they managed to get the feeds to work with CDON after some trial and error. I can gladly recommend Omega Commerce!
WULF BELTTON
Sweden
I Used this app to make xml for marketplace. They are the best. They have perfect support. They do the xml for me with the requirements that i want. I spend so many days to find the right app and fix the xml. They fix the xml and find the solution for me in one day. Thanks a lot.
JACK & JONES Thessaloniki/Larissa
Greece
It was a rocky start due to issues between Etsy and Omega but the level of customer service I've received has been second to none (Alexei has been amazing). Super simple to use and navigate, does exactly what it says it does.
Living Simply House
United Kingdom
We had continuous issues integrating with Stylight due to incorrect image positions uploading through our feed. We were able to achieve a custom XML feed that selected specific images to upload to Stylight and help our store get approved. Omega Commerce was quick to respond and helped set everything up which saved us a bunch of time and frustration. This was a months long issue solved in literally 3 days- amazing!!
ParrishLA
USA
I was looking for some feed customization and got great help to configure my feeds in 3 languages through a translation app. Now this is what you call professionnal service. I would recommend them again! It was also done in a short space of time.
Unlimited Stories
Sweden
One of the best apps for the Shopify store I have used. This app saved me hundreds of hours. I used it to list all my listings from Shopify store to CDON and Wish.com
Decords
Estonia
We use it to create custom feeds with metafields data incorporated. A very reliable solution. Support is fast and very helpfull.
La La Land Store
Portugal
Couldn't be happier with this app and the customer service. Alexei was able to create a custom template to fit our needs in a very short amount of time.
GGV Eyewear
UK
We required a tool to create automated product feeds in CSV format for a partner and we have had no issues. Required a little coding on our end to get the result we needed, but works brilliantly.
Can strongly recommend this for those in the need of automating feeds. EDIT: Their customer service is brilliant - super quick and helpful.
Shaping new tomorrow Denmark
Denmark
Fantastic app, helped us to integrate into several platforms without any issues. Outstanding support! All questions answered for where we were stuck how integrate certain tags into the feed, or only parts of tags.
JANIMARE
Germany
They helped us making a custom feed for a local marketplace and after one week they added also a premade feed for that marketplace. They have very good and fast support and if you want an app that outputs xml and in specific some custom xml , this is the app you are looking for!
ArenaMarkt
Greece
We’ve been searching everywhere for a way to sync our Shopify products to the Zalora marketplace and none of which works in a satisfactory manner until weeks later when we chanced upon the Mulwi Shopping Feeds. This is a god sent (and with the help of Alexei from Omega) we managed to get the entire SKU feed exported and seamlessly synced with the Zalora Singapore marketplace.
Reisenthel Singapore
Singapore
We are super happy with the app and how the support team helped us set up our google shopping feed. We contacted them with numerous custom adjustments and they implemted every single one within no time. 100% recommend this app.
Ascopharm
Germany
Can be used for a small e-shop up to 100 products, can be used for a small e-shop up to 100 products, can be used for a small e-shop up to 100 products.
Tričko z čtvrti
Czechia
Very helpful! been using for over 2 years now. Highly recommended. Great support good functionality. Must have to expand your sales channels.
Gaukpigiau
Lithuania
Perfect app, which allows you to create customized feeds. Very easy to use, with drag and drop interface. All export types, like csv and xml. Also many predefined templates for Google, Facebook and shopping Platforms. Metafields possible. Very fast and helpful support. Good price for a all in one solution.
Styleserver Schmuck und Accessoires
Germany
Very powerful product feed app, with lots of flexibility for anything you want to connect your catalogue to.
GrowGrows
United Kingdom
I would say Amazing service by Oleskii, you are an in omega commerce, end to end, checking each and every aspect, really happy that I choose omega commerce, one of the best things 1 to 1 correspondence, looking forward to opening more businesses, highly recommended, without ask Oleskii did all the things, Thank you so so much for everything
IEWAREHOUSE
Ireland
Easy to use, I can't complain about anything. Everything works great. When I needed help changing the flow, I got quick support. Now everything works the way I want it to work.
Lilla Orangeriet
Sweden
Great app for creating custom product feeds. We will be able to get it to work with Shopify Markets. The app make it possible to translate product descriptions and convert to local prices to match our correct local offerings.
Netlens
Sweden
Very fast support. I can highly recommend this app. We use it with custom Feeds for billiger.de and idealo.de.
Poolpirat
Germany
Great app—used this to replace an old setup for Google Merchant Centre feeds across five websites and will expand this in the near future to cover other advertising platform feed requirements.
Allows for customised feeds for any purpose and liquid coding is possible, meaning the app can suit any business scenario or complex Shopify setup.
Devola
United Kingdom
A huuuuuuuuuuuuge thank you to Andrii at Mulwi for sorting out my problem with feeds. App is second to none and support is absolutely amazing. I have spent days looking for a feed app that allows very seicific customizations and to be honest wasnt sure if I could even get that done on Mulwi but Andrii sorted the problem out within minutes. Expert support, thank you very very much. Would highly recommend.
Flowers & Plants Co
United Kingdom
Amazing support. Needed to change AWIN feed, and it was like: explain the task – done! Highly recommend!
Shop Statik
United States
One of the best app on Shopify to export feeds. Very simple.
Support is ready to help you
Great!
IBBE DESIGN France
Italy
Il est temps de voir l'application Mulwi en action.
Notre expert sera ravi de vous aider à comprendre comment l'application peut bénéficier à votre entreprise.
