CercaVino is a price comparison site in Italy for online wine shopping, active since 2005. Thousands of consumers use CercaVino daily to find and buy wines at the best online shops and bars. Among them, you can see Vino.com, Millesima, and 8Wines.it, Corso 101, and others. The site allows merchants to get qualified traffic and visibility among potential customers.
CercaVino is also a comparative shopping service recognized by Google. It can publish Shopping ads on Google on behalf of its sellers. Advertising is another opportunity to maximize visibility and conversions for your online store. Comparison Shopping Services (CSS) runs Shopping ads in many European countries: Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, etc.
CercaVino 's business model is based on PPC (pay-per-click). Each seller pays CercaVino a fee for the clicks received from their offers. The clicks are measured via proprietary technology with the best industry practices. It excludes any programmatic accesses made by crawlers and bots from tracking. The system aggregates the tracked clicks based on the day, offer, and visitor. If a visitor clicks on the same offer many times within 24 hours, only one click counts.
The site can display ads on Google's regular search results pages on behalf of its merchants. As a merchant, you can take part in Shopping ads on Google's search results page. You can provide product data to any CSS, including Google Shopping.
From your Merchant account, you can access detailed statistics, which will report in real-time the number of clicks received by each of your offers on CercaVino. Furthermore, suppose your site uses Google Analytics or another web analysis tool. In that case, you can append the relevant tracking parameters to the URL of each product in the feed to allow the accurate tracking of traffic from CercaVino.
CercaVino is available on mobile devices as well. Sellers can reach even those who compare prices on the go.
The site attracts millions of customers and offers thousands of products. CercaVino provides merchants with a vast audience.
To add your online store to CercaVino, you must ensure your store meets the Terms and Conditions for Merchants. The platform checks newcomers before inclusion. Register as a new Merchant, then access the Customer area. Insert your site data to request a commercial proposal for CercaVino.
Merchants who wish to be present on CercaVino must prepare a product feed. You can use the Mulwi app to get the CercaVino product feed template. It already complies with the website specifications.
To better suit your business, the app offers a choice of many translation services. Translate product titles, product descriptions, and any other text information in your product feed to make it easier to understand for shoppers when selling abroad.
Use prices you have created to sell internationally with Shopify markets functionality in your store. Include these values in your product feed by selecting an already existing Shopify market.
With our Shopify application, shopping feeds management becomes an easy task. Mulwi provides features to make your connection to the platform easier and faster.