Mulwi Blog

Check out the latest updates on Mulwi’s shopping feed, our new partnerships, and sales guides across the most popular shopping channels.
how to start working on the awin affiliate network Beginner`s Guide to Selling on Awin
Eugen Barilyuk Jul 03, 2024

Affiliate ecommerce continues to grow significantly, with the industry projected to be worth over $27.7 billion by 2027, jumping from $14.3 billion in 2023. The sector is a key driver of online sales, with over 80% of brands utilizing affiliate programs...

a product feed for multiple countries: sell more with translation option Global sales made easy: automated translation for your product feed
Eugen Barilyuk Feb 02, 2023

Your existing product feed can bring revenue to your Shopify store if you adapt it to international sales. The exact figure will depend on multiple factors, including the countries you plan to sell in. In some countries, like Australia, the majority of...

the mulwi feed connection with translation services. how to translate content with google translate, weglot, and shopify translation apps? How to connect translation services to the Mulwi Shopify feed templates
Anna Goniondskaya Jul 28, 2023

Shopify merchants need translation services when they expand to global markets. One of the various shopping engines demands - feed localization. Les Bonnes Bouilles, Le Panier Bleu, PrixMoinsCher need product listings in French. Kainos and Kaina24 - ...

use shopify markets to grow your business internationally Using Shopify Markets to expand your sales globally
Eugen Barilyuk Feb 17, 2024

Nowadays almost 56% of manufacturers and online retailers sell cross-border. And more than 40% of online shoppers regularly purchase from sellers in another country. Given that a considerable percentage of online store visitors come from international ...

dynamic conditions and expressions for shopify product feed Optimize product titles and data in your feeds with Dynamic Conditions and Expressions
Eugen Barilyuk Feb 29, 2024

Automating product data output is a powerful tool that store owners can use to make their goods more visible and accurate on any online platform. It's like having a helpful assistant that saves time and effort every day. For onlin...

how to sell in sweden, denmark, norway, finland via the cdon marketplace How to sell on CDON: ultimate guide for Shopify
Eugen Barilyuk Dec 30, 2022

People from the Nordic region can become your customers with the help of a product feed file. This region is one of the most sparsely populated on the planet, and people from there are accustomed to distance trading. This is one of the reasons why Nordic...

shopify tips for beginners Shopify for beginners
Anna Goniondskaya Jul 28, 2023

In recent years, more and more people have started buying online, especially when the COVID-19 pandemic started. With five billion internet users, the number of online shoppers increases every day. In 2023, India has become a global e-commerce leader ...

mulwi app has received a lot of new features to make product feed generation smoother Mulwi innovations in 2023: app’s best new features
Eugen Barilyuk Dec 29, 2023

Mulwi, one of the leading Shopify apps for generating product feeds, had an innovative year and received numerous improvements in 2023. Creating product feeds in your Shopify store to expand your audience has become much more convenient and simpler with ...

optimizing google product categories in shopify - strategies for boosting google shopping performance Utilizing Google product categories for Shopify feed and their impact on Google shopping sales
Anna Goniondskaya Oct 30, 2023

Google Ads have a huge influence in the digital market, with 76.4% of all online commerce spending. It showcases the dominant role Google plays in the advertising landscape. If businesses use this powerful tool, they can maximize their outreach and pr...

boost shopify sales with google merchant center next | mulwi blog How to sell on Google Shopping? (GMC Next)
Anna Goniondskaya Jan 12, 2024

In May 2023, Google Shopping unveiled an updated version of its Classic Merchant Center, called Google Merchant Center Next (GMC Next). All new users are automatically directed to the new version, while existing users have the option to upgrade until 202...

google shopping guide to boost shopify store sales | mulwi blog How to sell on Google Shopping? (GMC Classic)
Anna Goniondskaya Dec 26, 2023

In 2002, Craig Graham Nevill-Manning created Froogle, a product search engine. Mr. Nevill-Manning is a computer scientist. He was the Engineering Director at Google at that time. Today, we know this engine as Google Shopping. It allows people to sea...

shopify payments: fees, features, and alternatives Understanding Shopify Payments: Fees, Features, and Alternatives
Eugen Barilyuk Jun 27, 2024

Shopify has established itself as a leading player in the global e-commerce sector, with over 4.5 million websites utilizing its platform worldwide. As of 2024, Shopify is ranked 4th among the top five eCommerce platforms, commanding a market share of 1...

mulwi app made a partnership with idealo marketplace A partnership with your Shopify in mind: Mulwi and Idealo.de
Eugen Barilyuk Mar 21, 2023

When looking up for an additional sales channel for your Shopify store in Europe get to know more about Idealo - a price comparison website based in Germany, which works in Six European countries. Joining your Shopify store to Idealo has now become ...

google shopping: how to resolve common upload mistakes | mulwi blog Common Google Shopping Mistakes & Fixes
Anna Goniondskaya Feb 05, 2024

When you sell things on the internet, it's crucial to control your product information, including any mistakes or warnings. This is especially true if you plan to sell your products on Google Shopping. Here are several reasons why: Your products mi...

how to sell on facebook marketplace for beginners How to start selling on Facebook?
Anna Goniondskaya Sep 28, 2023

Facebook is the third most visited website, going after Google and YouTube. It puts it ahead of other leading platforms like Twitter and Instagram. The platform boasts 2.96 billion active users every month. It makes it the most used social media platfor...

crucial for shopify store: how to promote a store on social media Ways to Promote Your Shopify Store on Social Media
Eugen Barilyuk May 20, 2024

The social media market, currently valued at $49 billion, is anticipated to grow at a rate of 26.2% through 2030. Factors such as improved global internet access and the proliferation of smartphones contribute to this growth. That is the one of the rea...

a product feed for shopify store can quickly bring lots of new customers What is a product feed: a guide for Shopify store
Eugen Barilyuk Dec 30, 2022

A large audience is vital for any online store, and businesses have to increase their audience number to increase sales. Sales and audience numbers are closely related through the conversion parameter. It shows how many visitors of your store purchase...

google local inventory feed: enhancing local retail visibility How to Generate Google Local Inventory Feed
Eugen Barilyuk May 15, 2024

Though online shopping is on the rise, there's still a group that enjoys shopping in a real world with the ability to speak to real people, and visiting the place in person. This indicates that some of potential customers for an offline retail point mig...

new features in mulwi app save time and give you a high quality product feed AI product category mapping and new CSV feed interface: what is new in Mulwi app
Eugen Barilyuk Apr 03, 2023

In a quest for providing Shopify store owners with the best product feed generator the Mulwi app is under constant development. For the last several months this tool for your store has got a number of updates that made it more convenient to use, and mor...

marketplaces, affiliate networks, comparison sites. contrasts and roles in the modern digital landscape What is the difference between marketplaces, affiliate networks, and comparison sites
Anna Goniondskaya Jul 06, 2023

In 2022, the sales volume of the global e-commerce market reached $5.5 trillion. The top 100 marketplaces made up 63% of online sales. There are lots of places where online sales happen. These places can be generally divided into comparison sites, mark...

new shopify features that influence ecommerce in 2024 How to improve a Shopify store in 2024: these Shopify features can potentially help
Eugen Barilyuk Jan 17, 2024

Shopify is one of the most popular platforms for launching an online store, utilized by over 4.8 million stores with the USA, United Kingdom, Australia, Brazil and Germany being the top regions. In almost 20 years of Shopify’s existence, it has generat...

dropshipping, the entrepreneur`s secret for turning clicks into cash Dropshipping on Shopify (Pros and Cons)
Eugen Barilyuk May 30, 2024

Running a thriving e-commerce store without ever touching a single product while profits roll in is a proven success strategy. Welcome to the world of dropshipping, where the only inventory needed is an internet connection and a dash of entrepreneurial ...

skroutz marketplace has a unique requirement for product feeds. mulwi shopping feeds app covers that for you A feed for Skroutz. What you need to know to generate it
Eugen Barilyuk Jun 01, 2022

When planning to open sales in Greece, you will definitely want to push your products on Skroutz - the largest online shopping platform in Greece. It offers more than 7 million products from more than 11 000 partner stores, which generates about 37 mi...

the list of top visited european marketplaces in 2024 Most popular marketplaces in Europe for 2024
Eugen Barilyuk Mar 17, 2024

Europe, which consists of 37 countries, is the third biggest eCommerce market. In 2022 it demonstrated the revenue level of $631.9 billion. With the annual growth rate of 9.3% this region's ecommerce sector will demonstrate the revenue level of $...

mulwi shopping feeds will help to export proper shareasale categories Individual requirements for categories in ShareASale feed
Eugen Barilyuk Jun 15, 2022

If you want rapid revenue growth for your store, ShareASale is a suitable tool for the task. This affiliate network has generated 194 million sales in 2021, which resulted in $16 billion in revenue for merchants. All you need to start on ShareASale i...

unlocking tiktok power: a dive into social shopping and enhanced brand engagement TikTok: The Evolving Landscape of Social Shopping and Brand Discovery
Anna Goniondskaya Sep 28, 2023

Being a phone app for short video sharing, TikTok has become a sensation during the last four years. Since 2020, it has surpassed Facebook and Instagram in number of visitors. In 2023, TikTok has 45 million Gen Z visitors in the US; in the world, this nu...

product title optimization guide to help online stores improve their sales on online marketplaces These words impact your revenue: how to optimize product titles to increase sales
Eugen Barilyuk Apr 02, 2024

What would you say if you could change only several words on the product page to get a significant boost in sales? These words are the product title, which is, undoubtedly, the most important set of words as it is the first thing a potential shop...

shopify metafields: use custom data to improve your feed | mulwi blog Shopify metafields: how to use custom fields to improve your feed
Eugen Barilyuk Jul 06, 2023

There are top-10 features that make a great product page, and one of them is to feature detailed product information. In your Shopify store you can go beyond the standard list of fields for products, like the item's title, its description, images, pr...

flexibly combine the available data on your products to make them stand out from competitors. place the prepackaged quantity in the product title so customers can more easily spot a product in a packaging they want to buy One product, multiple packaging variants: how the product title can help
Eugen Barilyuk Nov 21, 2022

A store can sell one product in a packaging of different quantity. For example, wall paint may be sold in cans of 1, 10 or 20 liters. In such case the product title will be identical as this is one product placed in smaller or bigger w...

how to sell in europe via the heureka marketplace How to sell on Heureka: a manual for Shopify store
Eugen Barilyuk Mar 10, 2023

People from Czechia, Slovakia, Hungary, Romania, Bulgaria, Slovenia, Croatia, Serbia, Bosnia and Herzegovina can become your customers with the help of a product feed file. Using this file you can easily connect your Shopify store to Heureka marketplace,...

market of affiliate marketing as a modern-day referral system. list of top affiliate platforms Top 10 affiliate networks in 2024
Eugen Barilyuk Apr 23, 2024

Today, the promotional partnership is one of the most powerful sales channels, which has grown nearly five times for the last decade. From $2.9 billion in 2013 to $15.7 billion in 2024. Estimates show, that there are over 9000 affiliate related s...