The results of the Consumer Barometer survey revealed the following pattern: in some European countries, comparison shopping sites have become an even more important source of information than retailers' websites.
So, in Germany, comparison sites seem to be almost the most popular among consumers. Every third Internet user uses them. A brand website is used by 28%, and a retail website is used by 27%, which is a less popular search method.
Google's Consumer Barometer Survey shows that 3 out of 5 Europeans prefer to use the Internet when shopping. They compare prices, products, and features of different online resources.
BesteKauf.de's mission is to offer the consumer the most relevant products, which means generating additional sales and traffic for professional online stores.
Another feature of the localized price comparison service BesteKauf.de is that the site compares products and offers from online stores and retailers.
So, the more complete and detailed you present your product on the BesteKauf.de website, the higher the chances of success and wide coverage.
If you choose to cooperate with BesteKauf.de, you can monitor the effectiveness of your sales on this site.
In your admin panel, you will have access to the following information: daily clicks ("unique clicks" can be tracked for 31 days), expenses incurred, and invoices (in the "Invoices" tab, you can download all invoices for your records). Graphs show clicks (left graph), costs (right graph), and the average cost per click for the selected period.
This dashboard also provides insight into feed performance. Feed statistics include the number of products published on BesteKauf.de, the number of sales, the number of goods with specifications, and the product rating on Bestekauf.de.