Footy.com Shopify Feed - Sell On Footy.com comparison platform

Increase your brand awareness among football fans with a Shopify Footy.com Feed.
Footy.com Shopify Feed - Sell On Footy.com comparison platform

What is Footy.com

Footy.com is a UK-based price comparison platform for football gear. Since 2014, it has been helping football players, sports lovers, and active people all over Europe to bag the best deals on boots, kits, training wear, and other football-related equipment.

Handpicking more than 150,000 products in one place, Footy.com does all the hard work of gathering the cheapest football attire from its network of trusted sellers to make people’s lives easier and wallets happier. Positioning itself as a 100% impartial referee, the platform takes pride in openly showing the most affordable goods without bias, while driving business awareness for its partners.

In addition to a product comparison site, Footy.com also upholds a dedicated blog with practical guides, expert reviews, hot news, and other articles about the latest football trends. The company even has a subsidiary production partner, Footy Films, which helps brands tell their stories through engaging content and better connect with football enthusiasts.

Footy.com has over 100 retailers, brands, and football clubs in its squad, including big-name giants like Adidas, Nike, Puma, New Balance, Under Armour, Reebok, Lovell Sports, Stone Island, Asics, ASOS, Converse, Lacoste, and Unisport.

Why join Footy.com

Large qualified audience

Made specifically for football fans across Europe, Footy.com is a perfect place for spreading the word about your sportswear and turning gear-seeking athletes into your satisfied customers.

Clear pricing structure

Footy.com works with retailers through a performance-based affiliate partnership on a cost-per-sale model, meaning you only pay a small commission on confirmed orders from referred users.

Special deal highlighting

Thanks to Footy.com’s Sponsored Deal feature, you can lift your proposition above all competitors and present it as the top offer on relevant product pages, regardless of your item’s price.

Vast marketing options

Footy.com can help you dominate the pitch and score big by promoting your brand and products across its energetic social media community, winning blog articles, and a handy email newsletter.

How to sell on Footy.com

Footy.com pulls the offer overview data from its partner retailers via product feeds, so you should consider preparing this file before starting your way on the platform. Coming to sell on Footy.com without getting a feed beforehand is like forgetting your gear to a football match: finding it mid-run is a huge problem, but it’s impossible to move forward without it.

The easiest and most reliable method to create a product feed for Footy.com is to use dedicated feed management software like Mulwi. Such apps can not only build a static feed file for you but also optimize its content for best results, automate feed upload to your Footy.com profile, and even regularly update your listings on the platform with new info.

Mulwi’s experts can set up a tailored Footy.com product feed for your store, absolutely for free. Just send us a request, and we’ll take care of configuring a feed for you in our app, so that you can worry less about the feed’s technical side and get started on Footy.com much sooner.

Once your product feed is ready, you can confidently head on and apply to join Footy.com. For that, simply email the company at [email protected] and inform them that you’re interested in listing your products on their site.

A representative of Footy.com will shortly get back to you to discuss your terms of cooperation and walk through the onboarding. When they ask you for a product feed, just give them the URL of your feed from the Mulwi app. Through this link, Mulwi will send a fresh file on your behalf up to several times per day, keeping your products on Footy.com in perfect sync with those in your Shopify store.

We know very well that selling on a new channel successfully often requires team effort. If you need backup support with product feeds, feel free to contact Mulwi’s team today, and we’ll gladly help you grow online quickly and efficiently.

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