Prisjakt is Sweden's largest comparison shopping engine launched in 2000. Hintaopas is the Finnish version of Prisjakt. PriceSpy is the name for the UK, Ireland, and New Zealand versions. Millions of customers compare products and prices from many categories and types. Prisjakt (Hintaopas) has won an award as the best comparison platform 3 years in a row (2012, 2013, and 2014).
Finland is a top country sending traffic to the platform. Hintaopas also attracts customers from the USA, Sweden, and Australia. The site audience is 66.37% male and 33.63% female. The major age group of visitors is 25 – 34-year-olds (Desktop). The platform gets most of its traffic from WhatsApp, Webapp, Facebook, and Youtube. Engaging audiences through Reddit may reveal new opportunities as well.
Hintaopas enables retailers to increase their visibility, attract potential clients, and drive sales. It is a valuable channel for sellers to tap into the competitive e-commerce market in Finland.
The product catalog gives you a good overview of the status of your products on Hintaopas. It also shows how you relate to your competitors. The Clicks and Cost tool shows the monthly and category cost information of your offers. Premium subscription-level customers see the entire history. Others see history for up to three months.
Get an overview of how your shop compares to the competition and the market. You can see the competitors' prices and where you end up in the results list. The statistics report is an extra service you can buy.
The analysis tool displays, compares and retrieves price and rank data for your shop. You can compare your position with the top-ranking store for a product. It also shows the price difference between your store and the highest-ranking store.
You can highlight as a recommended dealer using the authorized dealer function. It helps to establish your brand's credibility. You can showcase dealers you endorse. Selected dealers receive a special mark in the product catalog.
Sellers target users searching for specific products by placing ads on the platform. The platform enables targeted advertising to reach potential customers.
To start working with Hintaopas, you must complete a store information form. The site approves merchants based on the requirements for trade.
The platform will send you a contract and give you access rights to the Business Center. This service helps to manage and optimize your information.
Then, you must create an account and add your product feed to the Business Center. In the Mulwi app, you may find the Hintaopas Shopify Feed template. It meets all the platform requirements.
Include products with prices you have overridden with the Shopify Price lists functionality. Use the corresponding Price list for the product feed.
Use prices you have created to sell abroad with Shopify markets functionality. Include these values in your product feed by selecting an existing Shopify market.
Avoid unauthorized access to your product feed with password protection. Make the feed secure from parsing. Keep the data on your store product catalog available to your staff and the marketplace.
