HobbyHall.fi is one of Finland's largest and best-known online marketplaces. Founded in the 1960s and online since 2000, it originally started as a mail-order seller of music records and books. Its catalog gradually grew with other goods over the years and today covers all areas of life, mostly specializing in home, leisure, and high-tech products.
For decades Hobby Hall sold only its own items, but after adopting the marketplace format in 2023, it now also features offers from over 800 third-party partner merchants.
HobbyHall.fi belongs to the Pigu Hobby Hall (PHH) Group, the biggest ecommerce entity in Finland and the Baltic states. Due to this, retailers selling on HobbyHall.fi can also opt to expand into the PHH Group's three other similar marketplaces: 220.lv in Latvia, pigu.lt in Lithuania, and kaup24.ee in Estonia.
HobbyHall.fi is equally popular among men and women, and around 60% of its visitors are adults aged between 25 and 54. Thanks to the brand's long-standing good reputation, two-thirds of desktop users come to the marketplace organically, while its strong paid search campaigns bring in another impressive 16.7% of traffic.
With one management platform for all, you can equally easily start selling your products on both HobbyHall.fi and any of its sister marketplaces in the Baltic countries.
HobbyHall.fi lets you sell as many items as you want across its 1300+ categories, charging only a fixed monthly fee and a sale commission based on the product's category.
HobbyHall.fi has around 1.1 million visits each month, and if you join its three partner platforms too, your reach will broaden to over 11.5 million potential customers.
At HobbyHall.fi, you won't stress over processing transactions and customer inquiries, since the site's 12 payment methods and 24/7 support in 5 languages do both for you.
As a HobbyHall.fi seller, you have free access to Martailer — a toolkit for creating and managing paid ad campaigns across each of the four marketplaces in the PHH Group.
Thanks to the “Fulfillment by Pigu” service, you can get HobbyHall's help with storing your inventory in a single central warehouse and delivering your orders to shoppers.
As a merchant, you do business on all marketplaces in the PHH Group, including HobbyHall.fi, through a unified system called PHH Group Marketplace. To get an account there and start selling on HobbyHall.fi, simply visit its registration page and follow the signup wizard's steps.
The HobbyHall.fi team will next review your application and email you a tailored partnership contract. After signing it, you'll be able to proceed with setting up your seller profile and listing your products for sale.
You can quickly and easily upload your whole catalog to HobbyHall.fi in one go with an XML product feed. However, if you decide to make a feed by hand, the "quick and easy" parts will instantly become tedious and hard challenges. That's where feed management apps like Mulwi can save you the trouble.
With Mulwi, you can create an optimized feed for HobbyHall.fi in just a few minutes. You just need to fill out the required attributes in our pre-made feed template, and our app will then take care of the rest. Optionally, you can adjust this template however you want for a more personalized structure.
Mulwi gives you both a downloadable feed file and a URL for remote access to it. Now, you only need to add this URL to the feed upload settings of your seller account. Using this link, Mulwi will send a new file with your latest offers anytime HobbyHall.fi asks for it.
HobbyHall.fi will immediately start displaying your goods to shoppers after it finishes processing your product feed. With your automated feed updating your listings on its own, you can now just fully concentrate on fulfilling orders, enjoying great sales, and trying out HobbyHall's marketing tools to have even greater profits.
If you ever encounter any problems with product feeds, Mulwi's support experts will gladly help you. We can set up a custom sales-boosting feed for your store at no extra charge.
