MediaMarkt is the leading German retailer of consumer electronics and home appliances. It opened its first shop in Munich in 1979 and since then has expanded to over 1000 selling points across Europe. Together with another German retailer called Saturn, MediaMarkt forms Media-Saturn Holding, which in turn is owned by Ceconomy.
In addition to a chain of physical stores, MediaMarkt also operates a group of online marketplaces that feature various tech-related products from both MediaMarkt and third-party retailers. Selling here is a great way to benefit from MediaMarkt's popularity and attract many new customers.
MediaMarkt has very diverse audiences and traffic sources. Men make up approximately 69% of all users, and around a quarter of buyers are young adults aged 25-34. Most shoppers (about 71.5%) come to the marketplace organically, which is natural for such a renowned brand. Nevertheless, MediaMarkt also has a strong referral network and effective advertising campaigns, bringing in 15.4% and 10.7% of visitors, respectively.
MediaMarkt is considered the №1 online shopping platform for consumer electronics in Germany and all throughout Europe.
Once you get started in one region, MediaMarkt will help you expand into any of the other 11 countries where it operates.
Merchants on MediaMarkt gain access to a pool of over 21 million potential customers, around 90% of whom are from Germany.
In addition to traditional online marketplaces, MediaMarkt also has a series of mobile apps with several million installs.
You can showcase any number of products on MediaMarkt at no extra charge, regardless of how many items you have for sale.
With MediaMarkt's Retail Media division, you will advertise to the fullest and reach new shoppers both online and offline.
Retailers who plan to sell on MediaMarkt must meet a list of strict requirements:
Once you're prepared to get started on MediaMarkt, fill out the seller registration form on the regional marketplace you want to join. Shortly after the tech team will get in touch with you and help finish setting up your new shop. This includes verifying your payment details, completing your shop's profile page, and, of course, uploading your products.
You can get all your items on MediaMarkt fast and easily with Mulwi's product feed. Our team can make a personalized MediaMarkt feed for your store at no additional cost. This feed will be ready for upload as is, but you can also use product filters, dynamic data and other feed customization tools to edit the file however you need.
Need a product feed for several regions? Mulwi can localize your product feed in just a few clicks. Simply select the necessary language to translate the data into, specify the Shopify market with the corresponding prices, and save your changes. But remember that each marketplace should have a separate product feed.
Then, use the URL from Mulwi to connect the feed with your MediaMarkt shop. We recommend this integration method over manual file upload because of automatic updates. Through the feed link, Mulwi will automatically keep your offers on MediaMarkt in sync with the information from your Shopify store.
Finally, it's time to submit your MediaMarkt profile for review. Your listings will immediately go live once your shop successfully passes all checks.
Mulwi's support experts are always ready to answer any feed-related questions, so feel free to contact us if you ever have any.
