Moebel24 (also stylized as Möbel24) is Germany’s biggest price comparison platform for furniture and home products. Aiming to make researching home furnishings faster and more efficient, it helps people easily find affordable pieces to perfect every corner of their dream houses, both inside and out.
Moebel24 brings together more than 3.5 million deals from over 800 suppliers under one roof. Its structured catalog has many popular categories in the niche, such as items for the living & dining room, kitchen, bedroom, nursery, bathroom, balcony, and garden. The site also features various decorations like textiles, wallpaper, and lighting, as well as pet supplies, sports equipment, and even smart home systems.
Selling through Moebel24 is a solid online growth strategy for businesses of all sizes. The platform is open to both local offline-first merchants who are just moving into digital sales and established e-commerce players looking to enrich their customer experience by branching out into new channels.
The Moebel24 comparator is part of Moebel24 GmbH. Established in 2016 under the name x24Factory, this Berlin-based tech company is also in charge of an eponymous sister brand Moebel24, a popular furniture comparison website in France.
Every month, about 2 million home improvement fans from Germany hunt for the best house remodeling goods at Moebel24, and this number of unique visitors is steadily growing.
Moebel24 sellers are assigned a dedicated success manager who provides them with the freshest insights, industry standards, and personal growth plans at one-on-one meetings.
You can collaborate with Moebel24 on either a pay-per-click basis, focusing on high-intent traffic, or a revenue share model, compensating only for completed referred sales.
Moebel24 can highlight your bestsellers all over the site using banner ads, as well as increase your overall visibility on top search engines like Bing and Google Shopping.
To start selling on Moebel24, simply select the "Become a partner" option on the platform’s homepage and submit a brief application form with your business details. The company’s representative will get in touch with you shortly afterward.
New partners receive personalized onboarding assistance from Moebel24, which is why the site’s team will arrange a meeting with you and guide you through the next steps. You’ll greatly speed up your launch if you prepare an XML product feed with your assortment beforehand.
Moebel24 works with product feeds formatted for Google Shopping. Sellers must supply an updated feed every 24 hours, which is, obviously, practically impossible to do by hand. A feed management app like Mulwi will save you from this burdensome task.
With Mulwi, creating a product feed that matches the Google Shopping structure is as easy as filling out a simple web form. You only need to map your store’s attributes to those in our ready-made feed template, choose the products to list, and enjoy as our app takes care of the rest.
Along with a static file, Mulwi also gives you a constant feed URL with automatic store data sync. Each time this link is accessed, our app returns a new feed containing the freshest info directly from your online store, which is exactly what Moebel24 expects.
Once your hosted product feed is up and running, simply share its URL with your Moebel24 tech manager so they can connect it to your profile and publish your goods on the site. If you’ve linked a feed via Mulwi, Moebel24 will automatically load your most recent offers every day.
So, ready to connect with more customers in Germany? Then get the Mulwi Shopping Feeds app today to conquer Moebel24’s furniture jungle in no time!
