Preissuchmaschine is a popular price comparison platform in Germany. Founded in 2003 and based in Hamburg, it helps consumers browse offers from over 3,000 online retailers to find quality products while saving money.
The lengthy, yet descriptive name Preissuchmaschine literally translates into “a price search machine” and straightforwardly states the site’s primary purpose as a product and price comparator.
Preissuchmaschine’s catalog has numerous diverse categories, ranging from consumer electronics, household items, and fashion pieces to sports equipment, leisure goods, and car accessories.
Beyond comparison features, Preissuchmaschine also gives consumers a wealth of additional information to assist in making better purchasing decisions, including shop ratings, test reports, and user reviews.
Preissuchmaschine operates under the umbrella of guenstiger.de GmbH, a leading group of product comparison portals in Europe.
Over 370,000 price-conscious online shoppers consult with Preissuchmaschine every day. What’s more, the platform also shows your offers across the guenstiger.de network with around 1.5 million users.
There are no additional membership or listing charges on Preissuchmaschine. All you pay is a small fixed-rate fee on a CPC basis for the visitors that arrive at your store website from the comparator.
Preissuchmaschine is designed exclusively for German consumers and has much lower competition compared to other international comparison portals. It's a solid channel for getting new sales in Germany.
Preissuchmaschine’s owner, the guenstiger.de group, is a certified Premium Google CSS Partner. By working with it, you can promote your products to the European users of Google at discounted tariffs.
Before you apply to join Preissuchmaschine, you should create a product feed. You’ll need it very early during onboarding, so it’s best to prepare one beforehand.
Preissuchmaschine only works with product feeds that are accessible 24/7 over a URL. Moreover, the feed must have a specific format and structure. Meeting these requirements manually is very difficult and time-consuming. A specialized feed management software such as Mulwi will save you the trouble.
Our Mulwi Shopping Feeds app has a pre-made feed template for Preissuchmaschine. With it, you can create a product feed in just a few minutes. You can also freely customize the template to tailor the feed to your unique preferences, including controlling the items to list using filters, localizing products to target markets with the translation tools, and much more.
And most importantly, Mulwi offers product feed hosting out of the box. You’ll have a permanent feed URL that automatically returns an up-to-date file upon access, with the latest information taken directly from your Shopify store. This will ensure that Preissuchmaschine can accurately update your listings up to several times a day.
Once you obtain a product feed, you can get started on Preissuchmaschine super quickly and easily. For that, simply complete the registration form on the comparator’s merchant portal. Don’t forget to specify the feed URL from Mulwi as the information on your product data list, because giving this link now will greatly speed up your next steps.
After you submit your application, Preissuchmaschine’s team will shortly send you a personalized offer and all further details about your partnership. They will then work closely with you to configure your seller account and upload your listings on Preissuchmaschine via product feed.
Mulwi’s experts are happy to assist you with any questions about product feeds. Should you require support, contact us, and we’ll help set up a perfect feed for your needs, free of charge.
