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Rakuten Feed for Shopify

Build deep links between your affiliate marketing strategies and high conversions with a Rakuten product feed.

Attract More Customers with Shopify Feed for Rakuten

Rakuten brings together hundreds of premium publishers eager to share your messages with millions across the world. And with one more small partner by your side, you can easily transform those viewers into your customers. This beneficial partner is just a simple well-structured text file.

A Shopify feed for Rakuten serves as a reference where publishers can quickly find up-to-date information about your offers. With this file, they won't have to constantly search your store for the latest details and recreate product links for their ads. Instead, your partners will be able to focus more on crafting engaging content that better presents your goods and drives more profits. You're only three steps away from getting these benefits: you just need to create a feed, upload it to Rakuten, and check that everything works as expected.

How to create and set up Shopify Feed for Rakuten?

If you decide to make the feed by hand, you will most likely waste a lot of time and effort. Not only will you need to learn Rakuten's strict requirements regarding the feed's structure, but you will also have to tediously add every product to the feed.

If you instead use our product feed software, you will get a Rakuten feed in just a few clicks thanks to our ready-made template. All you need to do is map your categories to Rakuten's taxonomy and select what data from the store should be included. If necessary, you can modify both the template and the content of your feed.

Rakuten Feed Template

Consult our manual for more information on how to create a Rakuten product feed in Shopify with Mulwi.

How to connect Feed for Rakuten to Shopify website?

Stale feeds will only upset your publishers. But you won't have to recreate a feed every time your products change with Mulwi. By default, our app continuously keeps track of your Shopify store and instantly adds the freshest information to your feeds.

To reflect these updates on Rakuten as well, you need to connect the feed to your advertiser account via the feed link from Mulwi. We recommend this method over manual file upload, as Mulwi can regularly send Rakuten new feeds automatically.

Read more about how to connect the Shopify Rakuten product feed to your affiliate program using Mulwi in our manual.

How to check if Shopify Feed for Rakuten was set up correctly?

Rakuten will immediately start processing your newly connected feed. If you've configured everything properly, your products should appear in your Rakuten advertiser account shortly. Mulwi will also let you know about every time your Rakuten Shopify feed is fetched.

Feed Status

If there are any problematic products, Rakuten won't show them to publishers until you resolve the issues. Mulwi can help you with this too. You can use our Quality Control tool to scan your Shopify Rakuten feeds and find the exact causes of errors. As a result, you will receive a report with instructions on how to fix problems and implement Rakuten's best practices to make your feed more effective.

Benefits of using Shopify Feed for Rakuten

1. Attract more affiliates

If you add a product feed to your affiliate program, you will open the way for more potential partners, as certain publishers, such as review and comparison websites, require a feed to work effectively.

2. Create targeted ads

With product feeds, publishers can make their ads more powerful at grabbing attention by personalizing them for different audiences based on their interests, shopping history, and other factors.

3. Streamline inventory management

While you manage your Shopify store as you usually do, a product feed will automatically push all the changes you make in it on Rakuten, ensuring that your publishers always have the latest information.

4. Increase your performance

Together with Rakuten's analytics module, a Shopify product feed for Rakuten will help you more clearly see the performance of individual products and identify publishers that are promoting them best.

Why Choose Mulwi Shopify Feed for Rakuten

1. Ready-to-use Rakuten feed template

Create a feed for Rakuten in Shopify in just a few clicks? Our template makes this a reality. Simply match your store's data to the platform's attributes, and Mulwi will generate a feed that includes everything Rakuten wants to know about your products.

2. Real-time feed updates

No changes in your store will go unnoticed. Mulwi will always keep your feeds in sync with the latest data in your Shopify store. You just need to enable scheduled uploads on Rakuten, so that your partners can receive these updates too and quickly adopt them.

3. High-quality healthy feed

Worried that Rakuten might not like something in your feed? Our quality control tool will help you enhance the feed according to the platform's best practices. Mulwi will show you both the areas requiring improvement and the solutions to strengthen them.

4. Quick category mapping

Mulwi can teach your unique category hierarchy to speak Rakuten's language in no time. Use our data mapping tool to correspond your store's categories with those on Rakuten, and then just select this mapping in the Shopify Rakuten feed template.

5. Wide range of app functionality

With Mulwi's versatile toolkit, you can edit the information in the feed however you like. Various Mulwi features, such as filters, support for Shopify Markets and Price Lists, translation, and dynamic attribute values, will surely come in handy as you design your perfect feed.

6. Feed Customization

Whether you want to only modify some attributes in our preinstalled template or to create your own custom template from scratch, Mulwi lets you change the feed structure as you need. Our support team can also help you make a personalized feed template at no charge.

Boost Your Sales with Mulwi's Advanced Feed Solutions

Thanks to Mulwi's top-quality Shopify product feed for Rakuten and 200+ other supported channels, more than 2500 sellers from all over the globe have already boosted their sales. And you can be the next to do it.

Our team has extensive knowledge of affiliate marketing and 7+ years of experience in feed management. We've put all this expertise into our software to make product feeds easy and enjoyable for users with any technical background. What's more, these professionals are ready to help you create a profitable, partnership-enhancing Rakuten feed for Shopify at any time.

Install Mulwi Shopping Feeds and join the list of Rakuten's premium advertisers today!

Frequently asked questions

How many products can I add to the feed?

Can I change the Rakuten feed template?

Why is Category Mapping required for Rakuten?

Can I exclude certain (e.g. out-of-stock) products from my feed?

Can I create different feeds for multiple regions?

Does Mulwi only support the Rakuten sales channel?

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