Fnac.com is a French online shopping store which has originated from the offline retail network Fnac. It operates in France, Belgium, Portugal, Spain, Switzerland, Netherlands.
In total it is a shopping place for more than 36 million customers in these countries. Each month the platform registers 30 million unique visitors.
This is a leading European omnichannel retailer, and almost 26% of its total sales in 2021 were online sales. Additionally, about 50% of online sales are omnichannel.
It mainly sells high-tech and home appliances in over 50 product categories. The product sales are mostly concentrated in such categories as Consumer electronics (49%), Editorial products (16%), Domestic appliances (22%), Other products and services (13%).
The main share of sales Fnac reports in France & Switzerland (83%). Iberian Peninsula is responsible for 9% of revenue, and Belgium & Luxembourg bring 8% of revenue.
Fnac retail network is aimed at increasing its revenue growth. This is mainly to be achieved due to rise in online sales. By 2025 the online revenue penetration is expected to achieve 30%. The click&collect service will be responsible for almost 50% of online revenue.
Currently Fnac's online marketplace is used by more than 2500 merchants. They sell over 40 million goods on this platform.
Join this sales network to get new orders for your Shopify store.
You can cancel selling on Fnac.com whenever necessary without any additional financial obligations.
Selling on Fnac means you pay only a monthly subscription pre-tax value and a commission for each sold product.
The first thing is to check if you are registered in your country's Trade Register and you are VAT compliant. Additionally, Fnac requires that merchants who join it could handle all B2C matters, after sales service was in French.
Next, register your seller account on fnacdartymarketplace.com portal. After you will be granted the access to the marketplace you will be able to push your product catalog via a product feed file.
Products from your store are pushed to Fnac.com through a product feed. It must meet the marketplace requirements in order to be approved. Carefully preparing the feed file may require hours from you to solve complex tasks:
Sort out mandatory and recommended product attributes for each product category.
Your product catalog on Fnac should exclude items from categories Fnac disallows.
The feed has to include products ready to be shipped. Out-of-stock goods should be omited.
Obtain a valid product feed using a dedicated app for generating the feed file.
Obtain a valid product feed in a few clicks using our Shopify app. This document is fully prepared to be submitted to Fnac.
The app provides you with the file and a URL to it. All you have to do is to push your feed into your merchant business account on the platform.
Upload the feed to your merchant account on Fnac in the most convenient way for you.
Our application takes care of most technical issues, not to mention the automated feed update.
Our app provides you with all the functionality to generate a feed file:
Automatic feed regeneration
Automatically get a feed with the most recent prices, stock statuses, product images, etc. The app tracks changes in the product catalog, and regenerates the feed file instantly.
Choose what products to publish
Apply filters to fill the feed with items you want to include. For example, you can push products of a specific collection or brand.
Automatic feed language translation
The feed language can be changed in a second by choosing the one in a built-in translation option.
Modify the feed
Get more than the basic feed template offers. Customize the template to include complex logic, liquid filters, and variables for selecting custom data fields.
A feed is a file with full information on products sold in the Shopify store. This file is a medium that provides data on products to the Fnac.com marketplace.
The Fnac.com marketplace is a platform that helps you to sell more. It is the most popular price comparison platform in the Netherlands. It can bring you hundreds of new shoppers.
Fnac has no limits on the number of items included in the product feed file.
The feed contains thousands of data fields on product titles and descriptions, price, currency, etc. Manual generation of such a file can take several hours and is prone to errors. The app generates the feed in a few minutes without errors.
Our app tracks changes in the product catalog anf updates the feed file instantly. However, the feed is not pushed to Fnac at the same moment. The feed is updated on this marketplace according to the settings in your account, usually once every 24 hours.
In case of any problems, feel free to contact the Mulwi Shopping Feeds support team. Additionally, the app documentation may be helpful.
Our app provides all the main methods for feed uploading. Generate a feed file and paste the feed URL into your Fnac merchant account.
Customize the feed as you need when using our app. Refer to Customize feed template documentation.
Mulwi Shopping Feeds lets you connect your Shopify store to multiple marketplaces simultaneously. See the full list.
Category mapping connects categories of your Shopify store to marketplace categories.
Refer to the Category Mapping documentation on how to make a category mapping.
Use the filtering functionality of the app.
Our app allows selecting the inventory location that hosts products included in the feed. See the Stock Location option details.
