Kaufland Shopify Feed - Sell On Kaufland marketplace

Leverage a product feed to sell your products on Kaufland


What is Kaufland

Kaufland is a German-based supermarket chain that operates in several countries in Europe. It was founded in 1984 and currently offers classic brick and mortar stores as well as online marketplace.

Shoppers from Germany, Bulgaria, Czech, Croatia, Poland, Moldova, Romania, and Slovenia can buy online on Kaufland

Kaufland offers a wide range of products, including food and beverages, household items, electronics, and clothing.

The company has a strong commitment to sustainability, with initiatives focused on reducing food waste, promoting responsible sourcing, and improving energy efficiency in its stores.

This marketplace currently offers over 45 million products from over 9000 merchants. Shoppers can browse Kaufland catalog on their smartphones via a dedicated Kaufland app for Android and iOS.

Kaufland comparison engine to boost sales

More than 9 000 retailers are already selling with Kaufland Global Marketplace. They offer more than 45 million items in over 5 000 categories. Their products are viewed by 32 million visitors every month.

Get more sales for your store by placing your products on the Kaufland marketplace.


Special offer for new sellers

New merchants can get a discount of up to 200 euro per month for the first six months (up to 1 200 euro in total).

Connect in any way

Push your catalog to Kaufland via any of 70 supported software interfaces, including rest API, and CSV feed.

How to sell on Kaufland

Kaufland Global Marketplace provides a one-stop solution for online retailers to sell their products domestically and internationally through a single registration.

The platform's multi-marketplace technology allows for the easy management of product data, orders, and offers from a single portal. This includes access to three different marketplaces, free product data translation, payment processing in local currencies, and multi-channel marketing.

Additionally, the platform offers personal dealer support, sponsored product ads, and first-level customer support in local languages.

Boost your sales by effortlessly promoting your product portfolio on the Kaufland marketplace using a product feed that contains complete product information.


Make Kaufland feed with the app

Improve your sales and profitability on Kaufland by using a product datafeed file to promote your product catalog. A high-quality product feed directly impacts the quality of traffic produced from Kaufland. Thus, ensure to provide a great input feed to increase your chances of generating high-quality traffic and boost your sales.

To create a high-quality feed that is recognized by this ecommerce platform, it is important to follow a specific configuration that includes mandatory fields for product information. Failure to do so may result in the platform not recognizing the feed. This process typically takes several hours and involves tasks such as:

A fast feed update

To keep your product catalog up-to-date on Kaufland, it's important to regularly update your feed whenever there are changes to your product catalog. Kaufland will wait for the updated feed to reflect these changes.

Strict feed format

To ensure the feed file is recognized by Kaufland, it is important to format the information in accordance with their requirements.

Category mapping

To ensure your products are discoverable on Kaufland, it's important to list them in the appropriate product categories. Kaufland offers hundreds of available categories, so be sure to choose the ones that best fit your products.

Save time and effort by producing a viable product feed with ease using our app. Our app generates a high-quality data feed that meets all of Kaufland's criteria.

Generate a feed for Kaufland

Produce a Kaufland Shopify feed effortlessly with our user-friendly Mulwi application. Get started with just a few clicks!

Our software tool simplifies the process of creating a Kaufland product feed by handling most of the technicalities that must be met.

With a user-friendly interface and the ability to modify feeds quickly, you can easily create a complete and submission-ready datafeed document.

All you need to do is copy the feed URL and paste it into your Kaufland merchant account. Our application also takes care of automated updates for any changes in the product catalog, so you don't have to worry about constantly updating the feed manually.

Get a higher quality feed

With our Shopify software, you can easily generate a complete and high-quality datafeed for Kaufland. Our tool is equipped with all the necessary features to ensure that you have a fully-functional datafeed, such as:


Automated feed update

You don't have to worry about manually updating your product feed. Our tool automatically exports your products to the feed file, ensuring that the latest information, such as pricing, stock statuses, and product photos, is included. The feed is constantly updated, with new products added immediately.


Translate product descriptions

Use our built-in translation feature to get your product feed in your preferred language.


Feed can be customized as needed

Customize the feed within the app interface to meet your business requirements on Kaufland. With the help of Shopify liquid filters and variables, you can add your own data fields to the feed.


Easy category mapping

Easily map your store's categories to the Kaufland product taxonomy. Our tool simplifies the process of mapping Shopify categories to Kaufland categories.


Feed file hosting solved

You can rely on our software to host your product feed, ensuring that it is always accessible to Kaufland. We provide a reliable hosting service for all feeds created through our program.

Our customers speak for us

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Great support from Alexei who worked hard to get everything to work for us. We have a quite complex setup with a Shopify Markets store but they managed to get the feeds to work with CDON after some trial and error. I can gladly recommend Omega Commerce!
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OMNES United Kingdom
The support received from Andrii was worth the subscription alone! The app was suggested to create Product feeds and we were able to setup and configure feeds quickly with some complex requirements for 2 of the 3 feeds. I reached out to get some support and Andrii went above and beyond to assist me in understanding my requirements and work with me to configure the additional feeds. Great app and even better support.
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Poolpirat Germany
Very fast support. I can highly recommend this app. We use it with custom Feeds for billiger.de and idealo.de.
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Decords Estonia
One of the best apps for the Shopify store I have used. This app saved me hundreds of hours. I used it to list all my listings from Shopify store to CDON and Wish.com

At first, I had an error with CDON and wrote an email to customer support. I was surprised that they answered me within 15 minutes, it was great. Customer support started to work with my problem and after a few emails more my problem was solved and all listings were added to CDON. Moreover, I had errors in my listing, which was not their problem and they gladly fixed them and made listings look better on the marketplace. I am more than satisfied with their app, service, and communication.

Use this app and you will not regret it, guys are super friendly.
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Ottoman Hands United Kingdom
Decent feed provider. The support is what makes the difference, Andrii helped me out from start to finish setting up a second currency GMC feed. Very professional.
Perfect app, which allows you to create customized feeds. Very easy to use, with drag and drop interface. All export types, like csv and xml. Also many predefined templates for Google, Facebook and shopping Platforms. Metafields possible. Very fast and helpful support. Good price for a all in one solution.

Frequently asked questions

Q: What is Kaufland Shopify feed?

A product feed file is an important file that contains detailed information about the products you want to sell on Kaufland. This file must be uploaded to your merchant account on the Kaufland platform so that your products can be promoted there.

Q: Why should a store sell on Kaufland?

Kaufland has the potential to increase your sales by showcasing your products to its visitors, which can result in a large number of potential buyers for your products.

Q: Why is it recommended to use an app for a product feed?

Editing a large feed file with thousands of product data entries can be time-consuming and prone to errors. However, our specialized app can help produce a higher quality feed in just a few minutes, without any errors.

Q: Does the app limit the number of products included?

Use Mulwi app to manage product catalogs of any size. There is no limit on the number of items that can be included in the feed.

Q: Why should a feed be constantly regenerated?

To ensure that your product information is up-to-date, you need to update the feed file whenever a product in your catalog changes. Kaufland requires the most recent data entries in the feed, and typically retrieves it every 24 hours. With our Shopify software, the feed is automatically refreshed so that your products are always up-to-date on Kaufland.

Q: Can I get help in configuring the Kaufland feed?

Feel free to reach out to the support team of Mulwi Shopping Feeds if you have any questions or concerns. Additionally, the app documentation may be helpful.

See more frequently asked questions
Q: How can the feed be automatically published to Kaufland?

Our software for your Shopify store generates a feed file and gives you a link to it. Kaufland offers multiple ways to upload feeds, and our software supports many of them. We suggest that you submit the feed to your Kaufland account by pasting the URL into the appropriate field in your account on this marketplace.

Q: Can the feed output be modified?

You have the option to personalize the resulting feed output based on your preferences. Refer to the Customize feed template documentation.

Q: Does the app supports only Kaufland?

Mulwi Shopping Feeds is a tool that enables any Shopify store to expand its reach by selling its products on multiple marketplaces simultaneously. See the full list of supported online sales channels.

Q: Why is category mapping required?

Mapping is a feature that enables you to link the categories in your store with the Kaufland product taxonomy. This is important because the categories you use in your store may differ from those used on Kaufland.

Q: How to make Category Mapping?

Refer to the Category Mapping documentation on how to make a category mapping.

Q: How to exclude some products from the feed?

Use the filtering functionality of the app.

Q: Can I choose from which warehouse to export inventory data?

Mulwi Shopping Feeds app for your Shopify store enables you to select the inventory location from which you want to include products in the feed. See the Stock Location option details.

Expand your sales channels

Connect your store to the world's major marketplaces, affiliate marketing networks,
price aggregators, and product comparison sites

Expand your sales channels

Connect your store to the world's major marketplaces, affiliate marketing networks,
price aggregators, and product comparison sites