TikTok Shopify Feed - Sell On TikTok

Increase your sales with TikTok using a product feed


What is TikTok

TikTok is an international version of Chineese social platform Douyin. It is a global social network based on short-form videos recorded on a smartphone.

People love short videos so much that TikTok has become a most popular smartphone app in 2021. That year this social network grew by almost 400% yearly, reaching 740 million new users. Currently it has about 1.2 billion users globally.

TikTok's main audience are users are aged under 30. The largest group are people aged between 20 and 29 years old (35%). The second largest group are kids and teenagers (10-19 years old). Kids spend 75 minutes per day on TikTok

TikTok was launched by a Chineese company ByteDance in September 2016. This networks is available in over 150 countries with it offices in Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo.

Since the average user launches TikTok app about 19 times per day it is a perfect platform to sell your products through in-feed videos, LIVEs, and product showcase tab.

Increase Your sales with TikTok

If a target audience of your Shopify is anyone aged 13 to 60 years, you should place your products on TikTok right now.

Join the TikTok network to get new orders for your ecommerce brand.

Sales on the rise

Users spent over 824 million U.S. dollars in Q4 2021 in TikTok app.

A place to sell to females

TikTok has more female than male shoppers (57% and 43% respectively).

How to start with TikTok

TikTok is a top place to get additional sales for almost any product type.

To sell on TikTok you will need its merchatn account, which can be registered by filling a request form. You will have to provide a valid phone number and email address to receive a registration verification code.

After you fill out the application to join TikTok you will have to provide a certificate of incorporation, and a passport or driving license.

TikTok managers will evaluate your request within 1-2 days, and you will receive an email with the verdict on your application

When the you have been granted the merchant access to TikTok link your TikTok account to your shop and start selling.

When you join up for this platform, you just create a feed file with the data for the items you wish to promote on TikTok and upload it to your account.

TikTok product feed

TikTok receives products from your store in the form of a file known as a product feed. This file content is in XML or CSV format and must fulfill the standards in order to be authorized correctly on TikTok. Generating a feed file can require complex activities, which may need hours of your time:

Mandatory product attributes

Sort each necessary and optional product features for each product category.


Product feed on TikTok should be stripped of all HTML tags.

Accurate product catalog

The feed has to be maximally detailed and accurate as stated in the TikTok feed requirements.

Using a dedicated program for producing the feed file, obtain a legitimate product feed.

Get a product feed for TikTok

Using our Shopify app, you can get a genuine product feed in only a few clicks. This datafeed is complete and ready to be submitted to TikTok.

Our software gives you the feed file and a link to it. All you have to do is upload your datafeed to the merchant business account on the platform.

Upload the data stream to TikTok in the manner that is most comfortable for you.

Most technical concerns are handled by our program, not to mention the automated feed refresh.

Get the feed exactly as you want

Our program includes all of the tools you need to create a feed file:


Automatic feed regeneration

Get a feed with the most latest pricing, stock statuses, product photos, and so on. The program monitors changes in the product catalog and automatically regenerates the feed file.


Choose what products to publish

Filter the feed content to get the file with only the items you wish to sell on TikTok. You can, for example, promote goods from a certain collection or brand.


Automatic feed language translation

The feed language may be changed in a split second by selecting one of the built-in translation options. functionality.


Modify the feed

Get more than what the basic feed template provides. Make changes to the template to add sophisticated algorithmic logic, liquid filters, and variables for selecting custom data fields.

Our customers speak for us

review logo
Fantastic app, helped us to integrate into several platforms without any issues. Outstanding support! All questions answered for where we were stuck how integrate certain tags into the feed, or only parts of tags.
Easy to use, I can't complain about anything. Everything works great. When I needed help changing the flow, I got quick support. Now everything works the way I want it to work.

Frequently asked questions

Q: What is TikTok Shopify feed?

A feed is a file that contains detailed information about the items sold in the Shopify site. This file is a mechanism for delivering product data to the TikTok marketplace.

Q: Why is it worth connecting a store to TikTok?

TikTok is a social network that offers merchants a channel to sell more. It is the top-10 social networks in the world, that is capable of converting viewers into Shopify store customers. It has the potential to bring you hundreds of new customers.

Q: Is the maximum number of products in the feed limited?

Your business may have any size product catalog. TikTok has no restrictions on the number of things in the feed.

Q: Why is it recommended to use an app for generating a feed?

The feed includes hundreds of data fields on each product you sell. It is a product title, product description, price, currency, and so on. Manually creating such a file can take many hours and the process is prone to mistakes. The dedicated feed generator creates the feed without mistake in a matter of minutes.

Q: Do I have to regenerate the feed on any product catalog change?

Our program monitors changes in the product catalog and automatically updates the feed file. However, the stream is not simultaneously sent to TikTok. The feed on this marketplace is updated according to your account preferences, generally once every 24 hours.

Q: Can I ask for help to set up the TikTok feed?

If you have any issues, please contact the Mulwi Shopping Feeds support staff. Additionally, the app documentation may be helpful.

See more frequently asked questions
Q: How can I automatically publish a feed to TikTok Shopping?

Our software supports all of the major feed uploading techniques. Create a feed file and enter the URL into your merchant account so the TikTok could fetch it automatically. Refer to the app manual for more info.

Q: Can I adjust the feed template to my needs?

When utilizing our app, you may customize the feed as needed. Refer to Customize feed template documentation.

Q: Does the app support only the TikTok marketplace?

Mulwi Shopping Feeds allows you to link your Shopify business to many markets at the same time. See the full list.

Q: Why is category mapping required?

Category mapping connects Shopify shop categories to marketplace categories.

Q: How to make Category Mapping?

Refer to the Category Mapping documentation on how to make a category mapping.

Q: How to exclude some products from the feed?

Use the filtering functionality of the app.

Q: Can I choose from which warehouse to export inventory data?

Our program allows you to choose what inventory location that houses the goods to be placed in the datafeed stream. See the Stock Location option details.

Expand your sales channels

Connect your store to the world's major marketplaces, affiliate marketing networks,
price aggregators, and product comparison sites

Expand your sales channels

Connect your store to the world's major marketplaces, affiliate marketing networks,
price aggregators, and product comparison sites