Mulwi Blog

Promoting your store with Microsoft Ads can be the breakthrough you need to expand your customer base and boost sales. With Microsoft Ads, you will get access to a unique audience less targeted by other major advertisers like Google. Although this ...

The Bing ad network is relatively young, having first appeared in 2009, but we believe that the heyday of Bing Ads is yet to come. Since the core values of Bing Ads are self-development and curiosity for everything new, your business will constantly ...

Affiliate ecommerce continues to grow significantly, with the industry projected to be worth over $27.7 billion by 2027, jumping from $14.3 billion in 2023. The sector is a key driver of online sales, with over 80% of brands utilizing affiliate programs...

Shopify has established itself as a leading player in the global e-commerce sector, with over 4.5 million websites utilizing its platform worldwide. As of 2024, Shopify is ranked 4th among the top five eCommerce platforms, commanding a market share of 1...

Running a thriving e-commerce store without ever touching a single product while profits roll in is a proven success strategy. Welcome to the world of dropshipping, where the only inventory needed is an internet connection and a dash of entrepreneurial ...

The social media market, currently valued at $49 billion, is anticipated to grow at a rate of 26.2% through 2030. Factors such as improved global internet access and the proliferation of smartphones contribute to this growth. That is the one of the rea...

Though online shopping is on the rise, there's still a group that enjoys shopping in a real world with the ability to speak to real people, and visiting the place in person. This indicates that some of potential customers for an offline retail point mig...

Today, the promotional partnership is one of the most powerful sales channels, which has grown nearly five times for the last decade. From $2.9 billion in 2013 to $15.7 billion in 2024. Estimates show, that there are over 9000 affiliate related s...

What would you say if you could change only several words on the product page to get a significant boost in sales? These words are the product title, which is, undoubtedly, the most important set of words as it is the first thing a potential shop...

Europe, which consists of 37 countries, is the third biggest eCommerce market. In 2022 it demonstrated the revenue level of $631.9 billion. With the annual growth rate of 9.3% this region's ecommerce sector will demonstrate the revenue level of $...

Automating product data output is a powerful tool that store owners can use to make their goods more visible and accurate on any online platform. It's like having a helpful assistant that saves time and effort every day. For onlin...

Nowadays almost 56% of manufacturers and online retailers sell cross-border. And more than 40% of online shoppers regularly purchase from sellers in another country. Given that a considerable percentage of online store visitors come from international ...

When you sell things on the internet, it's crucial to control your product information, including any mistakes or warnings. This is especially true if you plan to sell your products on Google Shopping. Here are several reasons why: Your products mi...

Shopify is one of the most popular platforms for launching an online store, utilized by over 4.8 million stores with the USA, United Kingdom, Australia, Brazil and Germany being the top regions. In almost 20 years of Shopify’s existence, it has generat...

In May 2023, Google Shopping unveiled an updated version of its Classic Merchant Center, called Google Merchant Center Next (GMC Next). All new users are automatically directed to the new version, while existing users have the option to upgrade until 202...

Mulwi, one of the leading Shopify apps for generating product feeds, had an innovative year and received numerous improvements in 2023. Creating product feeds in your Shopify store to expand your audience has become much more convenient and simpler with ...

In 2002, Craig Graham Nevill-Manning created Froogle, a product search engine. Mr. Nevill-Manning is a computer scientist. He was the Engineering Director at Google at that time. Today, we know this engine as Google Shopping. It allows people to sea...

Google Ads have a huge influence in the digital market, with 76.4% of all online commerce spending. It showcases the dominant role Google plays in the advertising landscape. If businesses use this powerful tool, they can maximize their outreach and pr...

Being a phone app for short video sharing, TikTok has become a sensation during the last four years. Since 2020, it has surpassed Facebook and Instagram in number of visitors. In 2023, TikTok has 45 million Gen Z visitors in the US; in the world, this nu...

Facebook is the third most visited website, going after Google and YouTube. It puts it ahead of other leading platforms like Twitter and Instagram. The platform boasts 2.96 billion active users every month. It makes it the most used social media platfor...

In recent years, more and more people have started buying online, especially when the COVID-19 pandemic started. With five billion internet users, the number of online shoppers increases every day. In 2023, India has become a global e-commerce leader ...

Shopify merchants need translation services when they expand to global markets. One of the various shopping engines demands - feed localization. Les Bonnes Bouilles, Le Panier Bleu, PrixMoinsCher need product listings in French. Kainos and Kaina24 - ...

There are top-10 features that make a great product page, and one of them is to feature detailed product information. In your Shopify store you can go beyond the standard list of fields for products, like the item's title, its description, images, pr...

In 2022, the sales volume of the global e-commerce market reached $5.5 trillion. The top 100 marketplaces made up 63% of online sales. There are lots of places where online sales happen. These places can be generally divided into comparison sites, mark...

In a quest for providing Shopify store owners with the best product feed generator the Mulwi app is under constant development. For the last several months this tool for your store has got a number of updates that made it more convenient to use, and mor...

When looking up for an additional sales channel for your Shopify store in Europe get to know more about Idealo - a price comparison website based in Germany, which works in Six European countries. Joining your Shopify store to Idealo has now become ...

People from Czechia, Slovakia, Hungary, Romania, Bulgaria, Slovenia, Croatia, Serbia, Bosnia and Herzegovina can become your customers with the help of a product feed file. Using this file you can easily connect your Shopify store to Heureka marketplace,...

Your existing product feed can bring revenue to your Shopify store if you adapt it to international sales. The exact figure will depend on multiple factors, including the countries you plan to sell in. In some countries, like Australia, the majority of...

A large audience is vital for any online store, and businesses have to increase their audience number to increase sales. Sales and audience numbers are closely related through the conversion parameter. It shows how many visitors of your store purchase...

People from the Nordic region can become your customers with the help of a product feed file. This region is one of the most sparsely populated on the planet, and people from there are accustomed to distance trading. This is one of the reasons why Nordic...

A store can sell one product in a packaging of different quantity. For example, wall paint may be sold in cans of 1, 10 or 20 liters. In such case the product title will be identical as this is one product placed in smaller or bigger w...

If you want rapid revenue growth for your store, ShareASale is a suitable tool for the task. This affiliate network has generated 194 million sales in 2021, which resulted in $16 billion in revenue for merchants. All you need to start on ShareASale i...

When planning to open sales in Greece, you will definitely want to push your products on Skroutz - the largest online shopping platform in Greece. It offers more than 7 million products from more than 11 000 partner stores, which generates about 37 mi...